SEMA WRAP-UP:
aFe POWER’s Top 7 Products Unveiled at SEMA 2024
The SEMA show is always a highlight of the automotive calendar, and this year, aFe POWER unveiled an impressive lineup of innovative products for trucks, SUVs, and off-road enthusiasts. During a follow-up webinar, aFe’s engineering team shared technical insights and behind-the-scenes details about these new products. Let’s dive into what makes these upgrades stand out.
1. Red & Blue Kevlar Intake for Ford Raptor and Raptor R
Presented by Justin Schultz, Manager of Products
Designed to enhance airflow and boost performance, the new Kevlar intake for the Ford Raptor and Raptor R combines lightweight durability with striking aesthetics. Available in red, blue, and black carbon Kevlar options, this system is built to handle both performance and style demands.
“This intake delivers up to 18 horsepower and 17 lb-ft of torque, along with 70% flow gains over stock,” Justin explained. “It’s also designed to coordinate perfectly with the vehicle’s look, with color-matched Pro 5R filters.”
The intake also features a roto-molded plastic variant, offering a more budget-friendly option without compromising performance.
2. 4th Gen Tacoma Intake with Enlarged Air Scoop
Presented by Justin Schultz, Manager of Products
This system takes the 2024 Toyota Tacoma’s performance to the next level with a redesigned air intake and an enlarged scoop for increased airflow. The Pro Dry S filter offers 11 horsepower and 12 lb-ft of torque, while the Pro 5R variant pushes those numbers to 15 horsepower and 17 lb-ft of torque.
“Our intake works seamlessly with the factory air scoop but also offers an optional larger scoop that doubles airflow into the airbox,” Justin said. “It’s all about maximizing efficiency and keeping the system easy to install.”
With enhanced airflow, this system is designed to deliver noticeable gains in power and throttle response while maintaining Toyota’s signature durability.
3. Snorkel for Jeep Wrangler JL & Gladiator JT
Presented by Justin Schultz, Manager of Products
Engineered for off-road enthusiasts, this snorkel system pulls air from higher elevations, ensuring cleaner and cooler airflow in dusty or wet environments.
“The snorkel’s primary purpose is twofold,” Justin explained. “It keeps the air intake clean in dusty environments and provides protection during water crossings. It’s also compatible with factory and aftermarket intakes, making it versatile for various builds.”
The design minimizes vehicle modifications, requiring only a small trim on a replaceable cowl piece, making it easy to install and reversible.
4. ‘Pedal 2 Metal’ Plug-and-Play Throttle Enhancer
Presented by Loc Nguyen, Application Engineer
This throttle enhancer revolutionizes the driving experience by improving pedal responsiveness through customizable driving modes.
“It doesn’t make your car faster, but it makes it quicker,” Loc explained. “You can go from 10% throttle input to 80-90% throttle plate opening, giving you instant responsiveness. Plus, the Bluetooth app makes adjustments simple and secure.”
Modes range from Economy to Race, allowing drivers to tailor the throttle response to their needs.
5. Power Pulley Kits for Hellcat Supercharger
Presented by George Chiang, Filtration Engineer
For Hellcat owners looking to push the limits, these pulley kits increase supercharger speed to produce 30-70 additional horsepower, depending on engine modifications and tuning.
“The smaller pulley increases boost, allowing more air into the engine,” George explained. “Tuning is recommended for most applications to ensure maximum gains and engine safety.”
Available in multiple sizes, these kits provide a cost-effective way to unlock more power from Dodge’s legendary Hellcat engines.
6. Aluminum Supercharger and Coolant Expansion Tanks
Presented by George Chiang, Filtration Engineer
This upgrade replaces factory plastic tanks with hand-welded aluminum tanks for better heat dissipation, durability, and aesthetics.
“Plastic tanks crack and yellow over time,” George said. “Our aluminum tanks are TIG-welded for strength and feature a clear sight tube for easy fluid level checks. They also enhance the overall look of the engine bay.”
These tanks are ideal for performance enthusiasts who want reliability and a clean, professional appearance under the hood.
7. Terra Guard Rock Sliders, Steps & Bumper/Bull Bar
Presented by John Gray, Vice President of Exhaust and Exterior Products
Designed for off-road durability and functionality, the Terra Guard series offers protection and utility for vehicles like the Ford Bronco, Land Cruiser, and Subaru Outback.
“These rock sliders provide more than protection,” John shared. “They offer a safe stepping point for roof access and are built with 8th-inch thick steel plate and tubing for rugged strength.”
The bull bar adds even more functionality, with mounting points for up to six lights and enhanced recovery points.
Terra Guard Bumper w/ Winch Mount
Terra Guard Off-Road Slider
Terra Guard Trail Step
Final Thoughts
SEMA showcased the very best in aftermarket innovation, and aFe POWER’s lineup of products did not disappoint. From intakes and snorkels to throttle enhancers and rock sliders, these upgrades are built to deliver superior performance and durability.
Whether you’re an off-road enthusiast or a horsepower fanatic, aFe POWER has you covered. Explore these products today and take your vehicle to the next level.
Discover More at aFePOWER.com.
