Jeep Invasion at Great Smoky Mountains Recap

The 13th Annual Great Smoky Mountain Jeep® Invasion took place August 21–23, 2025, at the LeConte Center in Pigeon Forge, TN, bringing together thousands of Jeep enthusiasts for an action-packed expo featuring vendors, a “Show & Shine” competition, and access to over 800 miles of scenic trails. aFe POWER had a major presence at the event, showcasing performance products such as cold air intakes and off-road upgrades while engaging attendees with exclusive giveaways like Overland patches and aFe POWER branded Rubber Ducks. The event offered a strong community vibe, product demos, awards, and plenty of opportunities to explore local attractions in the Smoky Mountains region.

aFe POWER emphasized our role as the “ultimate source for performance-driven upgrades”, showcasing our engineered solutions designed to enhance JEEP’s in both airflow and ride quality.