aFe POWER Blog, News & Events

American Muscle Show: Mohnton, PA
2025-04-27 | Maple Grove Raceway, 30 Stauffer Park Ln, Mohnton, PA, 19540
By Turn5 Inc – AmericanMuscle.com, AmericanTrucks.com, ExtremeTerrain.com
The Driven to Serve Muscle Car, Jeep & Truck Show (formally the American Muscle Show) is partnering with the Travis Manion Foundation to support military, veterans, the fallen and their families! Join us in supporting the mission to empower veterans and families of fallen heroes to develop character in future generations.
What to Expect: Thousands of muscle cars, jeep & trucks, Monster Truck Car Crush, Racing, Raffles, Kids Area & More!
Car show registration includes coupon for free t-shirt & swag bag.

Overland Expo West 2025: Flagstaff, AZ
2025-05-16 - 2025-05-18 | Fort Tuthill County Park, 2446 Ft Tuthill Lp,, Flagstaff, AZ, 86005, United States
THE WORLD’S PREMIER OVERLANDING EVENT SERIES
Visit aFe POWER in Navajo Ramada Section, Booth # P40
Overland Expo® is the premier overlanding event series in the world—no other event offers the scope of classes taught by the world’s leading experts alongside a professional-level trade show that brings together all the camping and vehicle and motorcycle equipment and services you need to Get Outfitted. Get Trained. Get Inspired. Get Going.
Overland Expo WEST is located in Flagstaff, Arizona, an area full of mountain trails, unmatched scenery, and fascinating history..
📍Fort Tuthill County Park // FLAGSTAFF, AZ, USA
MAY 16th, 17th, & 18th, 2025
FRI 8 am – 5 pm | SAT 8 am – 5 pm | SUN 9 am – 3 pm

Overland Expo West 2025 Website

Explore aFe’s Overland Builds
aFe will be showcasing the following vehicles at Overland Expo West 2025:

3rd Gen Toyota Tundra
Shop aFe Parts

2024 Toyota Tacoma
Shop aFe Parts

2024 Toyota Land Cruiser
Shop aFe Parts

2013 Subaru Outback
Shop aFe Parts

2023 Subaru Crosstrek
Shop aFe Parts

Ultimate Callout Challenge 2025
2025-05-30 - 2025-06-01 | Lucas Oil Raceway, 10267 US Hwy 136, Indianapolis, IN, 46234, United States
The Ultimate Callout Challenge started in 2016. This is the premier event of the diesel industry. With three days of nonstop action, this is the event to attend if you are a racing fan.
Welcome to the Ultimate Callout Challenge (UCC), the premier event in the diesel industry since 2016! As we gear up for our ninth incredible year, we’re excited to continue our tradition of delivering the most thrilling, action-packed experience for diesel enthusiasts and racing fans alike.
Our event spans three exhilarating days, packed with nonstop excitement and competition. In 2024, we welcomed over 30,000 passionate fans and hosted more than 300 skilled racers. The UCC is not just a race; it’s a celebration of diesel power and performance. From 600 stunning Show N Shine trucks to 150 fan dyno entries, and a diverse lineup of over 100 vendors, we’ve got something for everyone.
But that’s not all. Our event features high-octane burnout contests, intense sled pulls, and endless opportunities to connect with fellow diesel aficionados. Whether you’re a seasoned racer or a curious newcomer, the UCC promises an unforgettable experience.
Join us this year to witness the ultimate showdown in diesel performance and immerse yourself in the vibrant world of diesel racing. Don’t miss out on the action—mark your calendars and get ready for an epic event that only the UCC can deliver!
For more information and updates, stay tuned to our website and follow us on social media. See you at the Ultimate Callout Challenge!

Fuel Fest 2025: Pomona Fairplex, CA
2025-06-28 14:00 - 21:00 (America/Los_Angeles) | Pomona Fairplex, 1101 W McKinley Ave., Pomona, CA, 91768
Fuel Fest 2025: Los Angeles
– Fairplex, Pomona, CA
– June 28, 2025
– Time: 2-9 PM PST
FuelFest is the ultimate car show experience and LA is where it all started, don’t miss it. Summertime in LA just got better, don’t miss FuelFest on June 28th!
FuelFest LA features over 600+ high performance, famous, and modified show cars on display from all over Southern California, live music, DJs, and special guest appearances, speaker sessions and more on multiple stages, interactive exhibits, VIP Lounge and access for an unforgettable experience like no other!

Great Smoky Mountain Jeep® Club Invasion
2025-08-21 - 2025-08-23 | LeConte Center, 2986 Teaster Lane, Pigeon Forge, TN, 37863, United States
It’s a Smoky Mountain Jeep® Thing

Open to ALL Jeep® enthusiasts and Jeep® Clubs throughout the nation, the Smoky Mountain Jeep® Invasion is an Expo for all leading Jeep® parts and their accessory vendors, including a Jeep® Show where several trophies are awarded. Visit the Merch tab to express your style and own the moment with authentic Invasion™ merchandise available at Club Member pricing.
To receive more information about becoming a vendor at the Invasion™ please send an email to jeepinvasion@gmail.com including the following information: company name, website, contact information and what Jeep® related part or service you plan to offer.

Bimmer Invasion - Sept 6th @ Pomona Fairplex
2025-09-06 13:00 - 19:00 | Pomona Fairplex, 1101 W McKinley Ave., Pomona, CA, 91768
Bimmer INVASION returns to Los Angeles at an all new venue, Fairplex Pomona Fairgrounds! This venue offers 250,000 sq feet of indoor space. We will have 5 dedicated exhibit halls with 5 separate themes. This will be the most curated INVASION yet!
Come join us to see amazing cars, and meet new people in the community we all love!

September 06, 2025 @ 1pm to 7pm
https://www.bimmer-invasion.com/events/invasion-of-los-angeles-2025/

Pomona Fairplex
Fairplex Pomona Fairgrounds is a 543 acre fairground that is the home of the LA County Fair. This facility offers over 250,000 sq ft of indoor space for show cars and vendors to be on display. There will be 5 different exhibit halls with 5 different themes. This will be the most curated INVASION yet!

View map below

Sand Sports Super Show 2025: Costa Mesa, CA
2025-09-19 - 2025-09-21 | OC Fair & Event Center, 88 Fair Dr., Costa Mesa, CA, 92626, United States
The World’s Biggest Sand Sports Expo

Each September, hundreds of exhibitors and thousands of attendees come together at the Orange County Fair & Event Center in Costa Mesa, Calif., for the biggest and most exciting dune and dirt sports EXPO in the world.
Join us for three days of fun and get up close to the latest Sand Rails, ATVs, UTVs/Side x Sides, accessories, apparel and a whole lot more! Take part in the world’s largest sand sports expo!
OC Fair & Event Center – 88 Fair Dr. Costa Mesa, CA
Sand Sports Super Show

September 19-21, 2025
Friday: 4:00 pm – 10:00 pm
Saturday: 9:00 am – 7:00 pm
Sunday: 9:00 am – 4:00 pm

SEMA 2025: Las Vegas, NV
2025-11-04 - 2025-11-07 | Las Vegas Convention Center, 3150 Paradise Rd., Las Vegas, NV, 89109, United States
The SEMA Show takes place:

November 4-7, 2025
Las Vegas Convention Center
3150 Paradise Road, Las Vegas, NV 89109
https://www.semashow.com/
aFe POWER Booth # 23343
The SEMA Show is a trade-only event and only open to the general public on Friday, November 7th.
https://www.semashow.com/public

ABOUT THE SEMA SHOW
There is no other trade show on the planet where you can see thousands of product innovations from new and iconic exhibitors, experience the latest custom vehicle trends, get access to free professional skill-enhancing education sessions and make career-changing connections.

GR Movement @ Longo Toyota
2025-11-23 08:00 - 11:00 | Longo Toyota, 3534 Peck Rd., El Monte, CA, 91731
Toy Drive & Car Show

Sunday, November 23, 2025
8:00 AM 11:00 AM
https://www.gr-movement.com/events/toy-drive-car-show-1

Join us for our Annual GRM x Longo Toyota/Longo Lexus Toy Drive!
This is the best time of the year for us because we get to give back to the community! All donations will be donated to Sonkei Blue Tots On Patrol (LAPD) and The Hope House. We will have display cars from SEMA and GTA (Global Time Attack) in attendance, as well as more amazing builds. There will also be some amazing food vendors, music, activities, and more…
So, don’t miss out and register your car today! ALL MAKES AND MODELS ARE WELCOME!
***FOR EVERY $15 DOLLAR OR MORE UNWRAPPED BRAND NEW TOY RECEIVE A RAFFLE TICKET. ADDITIONAL TICKETS WILL BE AVAILABLE AT $5 EACH***

PRI Show 2025: Indianapolis, IN
2025-12-11 - 2025-12-13 | PRI Show, 1255 N Main St, Speedway, IN, 46224
Latest Advances In Motorsports Technology For Every Type Of Racing
Shop over 1,000 exhibiting companies in over 750,000 gross square feet of new race products, services, machinery, simulation & testing technologies, and trailer exhibits. Preview and buy the latest innovations in: stock car, drag, sports car, prototype, sprint car, midget, modified, formula, dirt late model, sport compact, karting, vintage, and more.

PRI Show Video

December 11-13, 2025
Indianapolis, Indiana, USA

PRI SHOW Website

Aerowerkz Post-SEMA Meet - Industry, CA
2026-02-21 10:00 - 13:00 | Aerowerks, 17909 Rowland St., City of Industry, 91748, United States
This event is a celebration of Chinese New Year combined with a Post-SEMA showcase, bringing together automotive enthusiasts, industry partners, and the general public. The goal is to highlight SEMA builds, feature trusted brands, and create an engaging community-driven experience.
Event Details:
📍 Location: Aerowerkz – 17909 Rowland St, City of Industry, CA 91748
📅 Date: Saturday, February 21, 2025
⏰ Time: TBD (to be confirmed closer to event date)
Event Highlights Include:
• SEMA vehicle showcase
• Vendor booths & product displays
• Food & drink vendors
• Raffles, games, and giveaways
Aerowerkz Event flyer on instagram : https://www.instagram.com/p/DUUyUdAldjg/?img_index=1
Facebook event: https://www.facebook.com/events/902466035812071/

RodeoXRigs: Rancho Cucamonga, CA
2026-02-28 10:00 - 16:00 | Haven City Market, 8443 Haven Ave, Rancho Cucamonga,, Rancho Cucamonga, CA, 91730, United States
Join us February 28th as the Off-Road / Overland Community teams up with Haven City for an awesome showcase. A family-friendly event filled with entertainment, an eclectic mix of food, drinks, live music, vendors and a welcoming atmosphere. There will be a BMX / MTB Demos, a KIDS ZONE for the whole family to enjoy and some of the Off-Road / Overland industries top companies to fulfill your outdoor needs.
The event starts at 10am – 4pm at Haven City (8443 Haven Ave. Rancho Cucamonga, Ca 91790).

Cali Creaming - LA Convention Center, CA
2026-02-28 16:00 - 22:00 | Los Angeles Convention Center, 1201 S Figueroa St., Los Angeles, 90015, United States
Cali Creaming is a big, energy-packed car culture event/car show series that’s grown into a popular automotive lifestyle gathering — especially in California and other Western states. It’s not just your typical static show; it blends show cars, activities, vendors, music, and community vibes into one automotive-centric experience.
• A car show and automotive lifestyle event that attracts enthusiasts of all types: imports, domestics, Euro, JDM, stance cars, performance builds, and custom rides.• It’s all about celebrating car culture, meeting other enthusiasts, showing off vehicles, and enjoying activities together.• These events are usually family-friendly and community oriented, with a relaxed, fun vibe and plenty of things to do beyond just looking at cars
https://www.instagram.com/CALICREAMING/

Overland Expo: SoCal 2026 (Costa Mesa, CA)
2026-03-14 - 2026-03-15 | OC Fair & Event Center, 88 Fair Dr., Costa Mesa, CA, 92626, United States
Overland Expo: So Cal 2026
March 14-15, 2026

Saturday @ 9am – 5pm
Sunday @ 9am – 4pm

Location: OC Fair & Event Center 88 Fair Dr, Costa Mesa, CA 92626
Website: OverlandExpo.com
Hit the Trail with Maximum Performance — Visit aFe POWER at Overland Expo!
Unleash unstoppable power on and off the road with aFe’s premium performance products. From cold air intakes to rugged off-road filters and exhaust upgrades, we’ve got the gear to elevate your overland rig. Stop by our booth for live demos, exclusive show deals, and gear built to conquer every terrain.

Hands-on product showcases
Advice from performance experts
Exclusive show pricing
Giveaways and swag

Mopar Heaven- Fort Worth, TX
2026-03-27 - 2026-03-29 | Texas Motor Speedway, 3545 Lone Star Cir, Fort Worth, TX, 76177, United States
🏁 The Ultimate Mopar Experience 🔥
Texas Motor Speedway
Friday, March 27 to Sunday, March 29, 2026

Cars • Community • Chaos • Culture 👊 Built by enthusiasts, for enthusiasts
www.MoparHeavenTX.com

#MoparHeaven #MHX #MoparOrNoCar

Throtl Throwdown - Mohnton, PA
2026-05-02 | Maple Grove Raceway, 30 Stauffer Park Ln, Mohnton, PA, 19540
The throtl Throwdown is a high-octane automotive event scheduled for May 2, 2026, at Maple Grove Raceway in Mohnton, PA. It features a head-to-head “Import vs. Domestic” 1/4 mile drag racing competition, highlighting popular creators and car influencers. The event promises intense competition, bringing together automotive culture, brands, and top-tier car builds.

Location: Maple Grove Raceway, 30 Stauffer Park Lane, Mohnton, PA.

Overland Expo West 2026 - Flagstaff, AZ
2026-05-15 - 2026-05-17 | Fort Tuthill County Park, 2446 Ft Tuthill Lp,, Flagstaff, AZ, 86005, United States
Overland Expo – West 2026

May 15-17, 2026

Fort Tuthill County Park | Flagstaff, AZ.

OverlandExpo.com

28,000+ attendees
41% of attendees were new to Overland Expo
423 registered exhibitors
154 presenters, trainers, and VIPs
89 attending media
45 staff
309 classes, seminars, demos, activities, slideshows, and films; totaling 369+ session hours of instruction
Attendees descended on Flagstaff, AZ from all 50 states! The highest in attendance were Arizona, California, Colorado, Texas, Florida, New Mexico, Utah, Nevada, and Michigan.
This year, Overland Expo West hosted the largest international attendance than ever before. Some attendees traveled all the way from Australia, Canada, China, Great Britain, Mexico, Argentina, Japan, Germany, Israel, Indonesia, South Korea, Netherlands, Norway, New Zealand, Peru, Philippines, Poland, and even Iceland.
